Want to easily create a blog for your nonprofit?
Firespring is best known for user-friendly website solutions that give nonprofits the power to build and maintain a professional online presence without needing a programmer.
One of the best ways to drive traffic to your website is to publish fresh content on a regular basis. Your visitors will appreciate it, and search engines love it.
Your key to fresh website content: A blog.
A blog allows you to talk about your cause, tell stories about people you’ve helped and show your website some love in the form of new, original content. Publishing a new post once a week or so will help you create an engaging feel to your website, attract the likes of Google and Bing and get more people talking about you. It’s a win-win-win.
Before you bristle at the thought of churning out a new blog post every week, think about this: It doesn’t have to be you. In fact, the best approach to a blog for most nonprofits is a team approach with multiple writers, including guest bloggers.
Guest blogging is just what it sounds like—asking other people to write posts for your blog. If you think about it for a minute, you probably have several potential guest authors including donors, volunteers, board members, recipients of your services, professionals and specialists in your field, event attendees and sponsors.
And on top of saving you time and brainpower, guest bloggers may also:
Your blog is an excellent mouthpiece for your organization, but it can also be an effective platform for publishing content that boosts SEO, increases your exposure and helps you build key relationships. Get your guest blogger list started—the benefits are just a post or two away.